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HI LIFE HOSTED RED-HOT FASHION & LIFESTYLE BRANDS IN CHENNA

Mrs. Neelima Esai (Actress), Ms.Poorti (celebrity stylist), Ms. Olivia (celebrity makeup artist), Dr.Elakiya (Entrepreneur and social activist), Ms.Sai Lakshmi (social media content creator and event advisor), Ms.Swarupa (Fashion designer), Ms. Priyanka Nair (Dancer) inaugurated the Hi Life Fashion Exhibition at The Hyatt Regency, Annasalai, Chennai.

A special event- a fun filled fashion spectacle was curated by Prajanya Anand and was performed by her top models from the city at the Hi Life Exhibition.

More than 100 top-notch designers & trend-setting lifestyle brands unveiled their latest offerings such as unique designer & ethnic wear, exquisite jewellery, luxe accessories, luxury labels and much more at the two-day exhibition organised by Hi Life Exhibition, India’s BIGGEST fashion exhibition.

Chennai fashionistas got the chance to select from the trendiest collections of India’s celebrated and emerging designers; they also met top fashion bloggers & influencers and shopped with celebrities and fashion lovers.

“Hi Life Exhibition brought together a trendsetting range of Designer Wear, Jewellery, Wedding Fashion, Accessories, Luxury, Home Decor, Furnishing Concepts, Gifting Ideas, Artefacts & Avant Garde Art from across India,” said Mr Aby Dominic, MD & CEO.

“We selected our designers & exhibitors carefully to curate the widest and trendiest range of products that have been crafted with precision and great care from all over India,” Mr Dominic added.

Customers shopped from designers who understood the aspirations of today’s confident and contemporary woman.This was the ultimate fashion destination for Chennai’s hard to please fashionistas.

Hi Life Chennai allowed fashion lovers to explore and experiment with the exciting designer wear that came with innovative cuts and styles. The event offered memorable fashion moments as celebrities and socialites visited and added glamour to the event.

Red carpet looks to occasion wear, ethnic wear to fusion wear, was exhibited to entice every fashion lover.

Hi Life Chennai was also the perfect place to find exquisite wedding wear that would make every bride a head turner on her special day. Specially designed lines for the bridal trousseau had brides-to-be enthralled. These were matched with bridal jewellery and other accessories to complete the look.

“Building authentic relationships and offering an unparalleled fashion experience have marked our story of leadership in fashion, wedding & luxury exhibitions,” Mr Dominic noted. “Hi Life is not just an exhibition, it’s a celebration of style and fashion.”

Hi Life Chennai has brought plenty of choice, with over 100 exhibitors from across India. It featured the latest trends from the most desirable range of designers and jewellery brands such as Kadhuwa Benaras by Abhilasha Poddar, House of Preeti Mehta, Virachi from Kolkata, Saakh Unique Clothing and Signature Line.

About Hi Life:

Hi Life Exhibition is a signature fashion, wedding, lifestyle & luxury exhibitions company that conducts over 120+ exhibitions a year across India. It is India’s first Crisil-rated exhibitions company that is also ISO 9001:2015 quality certified.

Each exhibition is carefully curated to cater to the fine tastes of a high-end clientele who are well-travelled and exposed to the best of luxury, fashion and lifestyle from across the globe. Every exhibition is an exclusive experience in a luxurious ambience where visitors love shopping and also enjoy the vibrant, upbeat atmosphere.

Hi Life was launched in Mumbai in 2013 by Aby Dominic. He has had an illustrious career and has been associated with over 1000 exhibitions across India and overseas over two decades.

Operations started with a single city and it has grown to over 30 across India. It draws over 7.5 lakh predominantly affluent women visitors in a year.

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